Though most of our field is visually based, there are times when we need to provide written information as well. Here are some things to keep in mind when that time arises.   Pick a style You’ve probably come up with a favorite style of writing over the years. Some people like concise, to-the-point sentences and others like long, drawn out flowery language *points at self.* Whatever your preference, pay attention to why you like it. Is it easy to relate to? Does it communicate the message in a better way? Is it entertaining? All of these factors will come together and help form your voice.   Know your topic/audience Are you drafting up a step-by-step tutorial that will need every bit explained? Or is this a more broad description of your latest series? Knowing how much detail should be shared and who you’re inevitably sharing it with is vital. Think about what you want people to gain from reading what you write and go from there.   Edit, Edit, Edit Once you do finish a rough, be a relentless editor. No one needs spelling errors or simple grammatical faults distracting from their real message. Read what you’ve written […]
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